Voice-powered intelligence to measure the effectiveness of marketing strategies

Marketing strategies and campaigns are designed to capture attention and influence buying decisions, but traditional metrics like clicks and impressions measure only part of their impact. The key value lies in understanding customers’ sentiment, hesitations, feedback, and intent. Every conversation with current or prospective customers is filled with valuable insights for growth, and by listening and analysing these at scale, businesses gain immediate insights to refine marketing strategies for greater effectiveness. 

Analyse how your marketing efforts are performing

Businesses are already finding value with Dubber, seamlessly capturing customer conversations at scale to track and evaluate marketing performance.

“Dubber has given us the ability to quickly assess if our promotional campaigns are actually resonating and connecting with customers and if they are contributing to positive sales and business success.” 

– Marketing Director at a Leading Automotive Company

Using our patented, award-winning AI technology, Dubber provides visual insights into which products and services are being discussed, monitors customer sentiment (are they excited, disappointed, or confused?), and correlates feedback with actual sales and product performance. This provides businesses deeper insight into how messaging is being received and if its driving conversions, allowing them to adjust and launch future campaigns for success, based on real conversations and data.

Use customer insights for business growth 

Dubbers real-time insights helps you understand what’s happening in sales conversations with feedback that goes beyond survey responses and engagement metrics. 

Customer Interactions provide crucial insights into brand perception, conversation patterns, product-market fit, and emerging trends. By analysing these conversations, businesses can recognise unmet needs that otherwise go unnoticed and strengthen their product or service messaging. By identifying where sales are stalling, due to pricing hesitations, unresolved objections, or ineffective messaging, Dubber gives you the ability to refine your strategies to improve sales performance and revenue. 

Dubber’s AI-driven solution helps businesses measure their marketing performance by turning discussions into data-driven decisions. To learn more about how Dubber delivers results across any industry, get in touch with us at contactus@dubber.net.